PICO is India's first hot sauce brand and then they wanted to launch their sauces in Singapore as Papaji’s sauce I designed their labels for 7 different flavours.
But Papaji’s don't just do hot sauce. They make Indian hot sauce. That is to say, they make spicy sauces that embrace the flavours and aromas of Indian cuisine, using Indian ingredients that we all love and crave. Using little illustrations I tired to play around to show the Indian ingredients.